The author examines the problem of the use and perception of precedent names in discourse. In this regard, the author distinguishes two types of precedent names: names-descriptions and names-references. The former are used in discourse for characterization regularly, and the latter are used for characterization rarely, irregularly, only in some author's specific verbalizations or when moving to the cultural space of another country, and in discourse they are mainly used to indicate their referent. What all precedent names have in common is the ability to act as a cultural sign, that is, to make up to date encyclopedic information about any well-known historical or fictional events, personalities, characters, objects of material and spiritual culture of a certain country, to cause members of a certain linguocultural community certain emotions, thoughts, associations.
作者研究了话语中先例名称的使用和感知问题。 在这方面，作者区分了两种先例名称：描述名称和引用名称。前者经常在话语中用于表征，而后者很少、不正规地用于表征，仅用在某些作者的特定口头表达中或在描写另一个国家的文化空间时，在话语中它们主要用于指示其引用对象。所有先例名称的共同点是具有充当文化标志的能力，也就是说，可以使有关某国家的历史或虚构事件、个性、特征、物质和精神文化物体的百科全书信息具有现实意义，使某个源语文化社区的成员具有一定的情感、思想、联想。